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How to promote a kickstater cards' based party game

5 replies [Last post]
Thu, 05/04/2017 - 01:59
POV
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Example of one card: The Scorpion
The 35 cards

Hi! I need some help to promote Lost Prince, an beautiful arty card's group party game about senses and perception that we just launched. It is a special game, to be layed mosly by touching, it's fun and thrilling and it brings always surprises to the group.

We are a couple of designers, just starting (this is our 2nd game). Any ideas? Can I ask for support in the forum? Is there people here that also look for new games and back projects? What do you think? I am open to the views of experts. Lots of thanks in advance! We'd love your support.

This is the game:

https://www.kickstarter.com/projects/485344300/lost-prince?token=75d6b901

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Thu, 05/04/2017 - 09:53
#1
Glass shoe games
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BGG has ads that would help.

BGG has ads that would help. Also do Facebook targeting ads.

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Thu, 05/04/2017 - 10:46
#2
polyobsessive
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Maybe just start again

I think that sadly probably your best thing to do is to cancel the project and spend 6 months or a year building up a community around the game. Get together enough people who love the game that when you relaunch, you will get a decent portion of your funding on day 1. Get reviews, promotions and advertising all in place before you launch the project.

In several years of backing Kickstarter projects, just about every project I have seen which had such a slow start and looked for ways to boost the project after it was launched, has failed.

On the positive side, some of the creators of those failed projects then worked really hard promoting their game and building a community, then relaunched with great success.

Good luck though. I hope the game works out for you: its arty aesthetic looks very different and interesting.

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Thu, 05/04/2017 - 11:51
#3
Glass shoe games
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polyobsessive wrote:I think

polyobsessive wrote:
I think that sadly probably your best thing to do is to cancel the project and spend 6 months or a year building up a community around the game. Get together enough people who love the game that when you relaunch, you will get a decent portion of your funding on day 1. Get reviews, promotions and advertising all in place before you launch the project.

In several years of backing Kickstarter projects, just about every project I have seen which had such a slow start and looked for ways to boost the project after it was launched, has failed.

On the positive side, some of the creators of those failed projects then worked really hard promoting their game and building a community, then relaunched with great success.

Good luck though. I hope the game works out for you: its arty aesthetic looks very different and interesting.

He is correct. Sadly most games that don't achieve 40-50% the first 48 hours generally don't fund.

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Thu, 05/04/2017 - 14:07
#4
spaff
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Thirded

I'll third the advice to cancel.

To reiterate with a wise saying I've heard:
You need to have your game funded before you launch a kickstarter.

That is- your existing follower base needs to be large enough to fund your project. Very few people will "stumble" on it. At least not in the time span of a month.

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Thu, 05/04/2017 - 17:57
#5
Gabe
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Yeah, canceling and

Yeah, canceling and regrouping is your best bet at this point.

And listen to this podcast: http://www.boardgamedesignlab.com/how-to-turn-kickstarter-failure-into-1...

It'll give you some insight on how to rise from the ashes.

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